Where your competition is in South Carolina
The largest concentrations of plumbing companies in our South Carolina data are in Greenville, Myrtle Beach, Rock Hill, Columbia, Lexington, North Charleston, Charleston and Aiken. Competition for the map pack is heaviest there, and so is the reward: the same review count that dominates a small town is invisible in Greenville.
The map pack in South Carolina
The map pack is a three-slot race, and in South Carolina it is won by review count and recency far more than by rating: 77.7% of South Carolina plumbing companies are already at 4.5 stars or better, so stars do not separate anyone. The 75th percentile is 189 reviews and the 90th is 926. Those are the numbers to plan around, not the median.
The website gap in South Carolina
Website presence in South Carolina: 73.3% of plumbing companies link one, 26.7% do not. The national figure is 28.7% without. Google and the AI answer engines both use the site to confirm what you do and where, so a missing site costs more than the leads it would have produced on its own.
Hours and after-hours calls
37.4% of South Carolina plumbing companies list themselves as open 24 hours. If you take after-hours calls, say so in your profile hours, because Google shows "Closed" in red on a profile that says it is closed. If you do not, list real hours and let missed-call text-back cover the gap, so the caller gets a reply instead of dialing the next name.
How South Carolina compares
Of the 51 states in our data, South Carolina ranks 26th for the number of plumbing companies, 9th for median review count, and 35th for the share with no website, so a website alone will not set you apart here. The review bar is higher than in most of the country, so plan on a steady review habit rather than a one-time push.
| State | Listed | Median reviews | No site |
|---|---|---|---|
| South Carolina | 951 | 33 | 26.7% |
| Alabama | 1,052 | 15 | 44.5% |
| Delaware | 205 | 20 | 25.9% |
| District of Columbia | 25 | 31 | 28% |
| Florida | 3,031 | 46 | 22.1% |
| Georgia | 1,746 | 30 | 30.6% |
| Kentucky | 1,018 | 21 | 35.9% |
| Maryland | 1,247 | 23 | 22.3% |
| Mississippi | 522 | 9 | 50.8% |
What to do first in South Carolina
- Put up a real website if you are in the 26.7% without one. Service pages, city pages for Greenville, Myrtle Beach, Rock Hill, tap-to-call on every screen.
- Set a review velocity. One review per job day, asked at the door, moves a 33-review shop past the South Carolina 75th percentile (189) within a year. The guides have the scripts.
- Finish the Google profile: primary category, every service you offer, real job photos, and hours that match reality. It is free and it is where South Carolina customers decide.
- Turn on missed-call text-back. Run the calculator with your own numbers to see what unanswered calls cost.
- Then, and only then, spend on ads. Pointed at a profile with 33 reviews and no website, ads pay for your competitor's education. Pointed at a finished profile, they work.
The full national picture, with percentiles, ratings and hours, is in the benchmark report. The method is on the about page.